Market Research

Market Research in Business Management is required to understand and link the type of market and target audience with the product that a business makes. It will also help business fine-tune its marketing strategy.
This section will try to understand what all methods and tools are available to help understand the market research.
We, Samvakti Journals, accepts research papers / journals / article in the field of market research

Samvakti Journal of Research in Business Management

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Market Research
Article - Various New and Emerging Techniques in Marketing Analytics to Understand Better the Customer Dynamics
Ms. Tejaswini Aala

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January 29, 2021

This paper examines the proper set of circumstances and potentialities arising from huge knowledge in selling, specifically on 5 major knowledge dimensions that area unit particularly knowledge touching on customers, products, time, location and...

Market Research
Article - Various New and Emerging Techniques in Marketing Analytics to Understand Better the Customer Dynamics
Ms. Tejaswini Aala

Download PDF

January 29, 2021

Market Research
Article - Various New and Emerging Techniques in Marketing Analytics to Understand Better the Customer Dynamics
Ms. Tejaswini Aala

Download PDF

January 29, 2021

Members of Editorial Board

Dr. Nagaraj Samala School of Innovation and Management Hyderabad , India Member Since: Mon, 11th May 2020	Prof. Dr. Deependra Sharma Karnavati University Gandhinagar , India Member Since: Sat, 30th May 2020	Dr. SHANTI J Amity Global Business School BANGALORE , India Member Since: Sat, 01st August 2020	Dr. Praveen Gujjar J JAIN (Deemed-to-be University) Bengaluru, Karnataka , India Member Since: Sat, 10th February 2024
Dr. Gaurav Joshi Lal Bahadur Shastri Institute of Management Member Since: Tue, 01st October 2019

Members of Reviewer Board

Dr. SHANTI J Amity Global Business School Bangalore , India Member Since: Mon, 10th August 2020	Dr. Bala murugan Don Bosco College of Arts and Science Member Since: Thu, 19th March 2020	Dr. Kajal Bhojwani Smt.Chandibai Himathmal Mansukhani College Ulhasnagar , India Member Since: Mon, 04th January 2021	Ms. Jyoti Yadav Indra Gandhi Open University Gurgaon , India Member Since: Tue, 28th November 2023
Dr. Deepika Saxena Jagan Institute of Management Studies New Delhi , India Member Since: Thu, 21st January 2021

Liver malignancy as one of the major causes of deaths in people globally. The context of the cells for your liver, cancer called "liver cancer" develops. A football-sized organ called the liver is found in the upper right side of your belly, above your abdomen and beneath...

Crypto currencies are receiving a lot of attention from media due to its importance. Several papers have similar prices but some others don't, but the time complexity of those forecasts is greater, so we use an artificial intelligence-linked algorithm called the least...

The purpose of this paper is to advance and evaluate bankruptcy prediction models utilising multiple discriminant examination, regression investigation, and neural networks analysis for Indian enumerated firms. As a result, financial ratios are used to create bankruptcy...