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Market Research
Information Ssytem.
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Short research paper -
sjrbm.2025.123 -
Open Access
Published On: September 22, 2025 This study investigates investors’ perceptions of mutual funds as a funding source for leisure travel. We collected data from 115 respondents in Delhi using semi – structured questionnaire and convenience sampling. The results show that a significant percentage of investors manage and examine their... |
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Conference Paper -
sjrbm.2025.63 -
Open Access
Lakshmi R.
, Praseeda Challapalli
Published On: August 26, 2025 Investment decision-making is significantly impacted by emotional intelligence (EI), which affects how people see risk, react to market swings, and overcome psychological biases. Important EI domains like self-awareness, self-regulation, and empathy contribute to improved strategic discipline,... |
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Short research paper -
sjrbm.2025.113 -
Open Access
Syed Shahid Raza
, Praveen Gujjar J, Lubna Ambreen, Madappa M, Nikitha K
Published On: August 20, 2025 India's digital payments landscape is rapidly transforming, with more individuals adopting digital transactions due to advancements in payment infrastructure. One of the key drivers of this shift is the widespread use of Unified Payments Interface (UPI) applications, which facilitate real-time... |
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Short research paper -
sjrbm.2025.118 -
Open Access
Published On: August 07, 2025 India's corporate reporting system has become increasingly dynamic in response to evolving stakeholder information needs and ongoing legislative changes. Indian enterprises are progressively investing financial resources and expertise to manage and communicate the economic, environmental, and... |
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Conference Paper -
sjrbm.2025.38 -
Open Access
Published On: July 23, 2025 As digital payment solutions become a growing phenomenon, factors that influence consumer acceptance have become a critical business and service concern. This article investigates the correlation of three broad influencing factors security, convenience, and trust on consumer acceptance of digital... |
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Conference Paper -
sjrbm.2024.4 -
Open Access
Published On: October 03, 2024 Rapid urbanization in Guwahati, a major city in northeast India, has significantly contributed to climate change, manifesting through increased greenhouse gas emissions, urban heat islands, and exacerbated flood risks. The unplanned expansion has led to the loss of green spaces, deforestation, and... |
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Short research paper -
sjrbm.2025.118 -
Open Access
Published On: August 07, 2025 India's corporate reporting system has become increasingly dynamic in response to evolving stakeholder information needs and ongoing legislative changes. Indian enterprises are progressively investing financial resources and expertise to manage and communicate the economic, environmental, and... |
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Short research paper -
sjrbm.2025.113 -
Open Access
Syed Shahid Raza
, Praveen Gujjar J, , Lubna Ambreen, , Madappa M, , Nikitha K
Published On: August 20, 2025 India's digital payments landscape is rapidly transforming, with more individuals adopting digital transactions due to advancements in payment infrastructure. One of the key drivers of this shift is the widespread use of Unified Payments Interface (UPI) applications, which facilitate real-time... |
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Conference Paper -
sjrbm.2024.6 -
Open Access
Published On: October 03, 2024 Integrating Environmental, Social, and Governance (ESG) basis in administrative models is gradually being demanded in all sectors highlighting the importance for sustainable development and responsible governance. In an area such as education, where the stakes are high for efficiency and... |
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Conference Paper -
sjrbm.2025.46 -
Open Access
Shilpa Mary T
, Lakshman K, , Ranjini M. L.
Published On: July 10, 2025 Digital learning has fundamentally transformed the higher education landscape by enhancing accessibility, scalability and personalization of educational delivery (Siemens G, 2005) [21]; (World Economic Forum, 2020) [24]. This study examines the evolution from traditional teaching methods to... |
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Conference Paper -
2021.01.12 -
Open Access
Published On: December 02, 2021 In recent years, research into consumer behavior and how they make decisions has progressed, and it has become a major topic in the marketing community and academia. This study includes an exhaustive literature evaluation of educational papers in this domain of purchasing policymaking procedure in... |
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Conference Paper -
sjrbm.2025.27 -
Open Access
Published On: April 11, 2025 Sustainable Supply Chain Management (SSCM) plays a crucial role in shaping the economic, social and environmental sustainability of businesses in developing economies. This study investigates the challenges and opportunities of adopting SSCM in Kano State, Nigeria. Using mixed method approach, the... |
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Conference Paper -
sjrbm.2025.20 -
Open Access
Pancham Barman
, Dr. Rajat Bhattacharjee
Published On: March 19, 2025 An environmentally friendly substitute for the conventional linear economic paradigm of "take, make, dispose" is the circular economy (CE). The circular economy focuses on recycling, waste reduction, and resource efficiency in order to establish a closed-loop system with the least amount of... |
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Conference Paper -
2021.01.13 -
Open Access
Published On: December 12, 2021 Among the most pressing concerns of our time is the need to address sustainability in ongoing projects, including financial, social, and sustainable development. As a result of the growing emphasis on sustainable business operations, scholars as well as the professional community's opinions about... |
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Conference Paper -
sjrbm.2025.116 -
Open Access
Published On: May 28, 2025 This study looks at the important role of Search Engine Optimization (SEO) and content marketing in the growth of mobile commerce (m-commerce) in Monrovia (Liberia). With more people using mobile phones in the country, m-commerce has become a key way to drive economic growth and increase access to... |
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