Samvakti Journal of Research in Business Management

AIM and SCOPE
The Samvakti Journal of Research in Business Management (SJRBM) publishes high-quality scholarly research that advances knowledge across core and emerging areas of business and management. The journal provides a platform for theoretical, empirical, and interdisciplinary studies addressing contemporary managerial and organizational challenges.
Journal research business management publish paper samvakti
A Double-Blind Peer-Review Multi-Disciplinary Indexed Journal

SJRBM aims to advance theoretical and practical understanding in business and management disciplines. The journal covers areas including marketing, finance, human resource management, operations, strategy, entrepreneurship, leadership, analytics, and organizational studies.

The journal welcomes empirical research, conceptual papers, case analyses, and interdisciplinary studies that link business with economics, technology, innovation, and public policy. SJRBM supports research that contributes to evidence-based decision-making, organizational development, and sustainable business growth.

Access Type
  • Open Access
  • Paid Access
Open Access Publication Charges
₹1,000.00
ISSN (Online) 2582-8347
Publication Starting Year : Online July 2020
Language English
Publication Frequency
  • Semiannual.
  • June and December every year.
  • Special issue as per request.
Conference Paper - 2021.01.12 - Open Access
A Study on Consumer Decision-Making Process
Dr Anubhav Soni
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Published On: December 02, 2021
In recent years, research into consumer behavior and how they make decisions has progressed, and it has become a major topic in the marketing community and academia. This study includes an exhaustive literature evaluation of educational papers in this domain of purchasing policymaking procedure in...
Review Paper - 2021.01.9 - Open Access
Role of Customer Engagement in Building Customer Loyalty- A Literature Review
Dr. Rohit Bansal , Nishita Pruthi
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Published On: October 03, 2021
Customer engagement may be defined as engaging customers with a brand as well as with other customers. In recent years, term Customer engagement has emerged in both academic literature and practitioner discussions as a customer loyalty predictor towards brand that may be superior to other...
Conference Paper - sjrbm.2025.53 - Open Access
Mitigating greenwashing in corporate social responsibility: Challenges, Impacts, and Optimal Solutions
Rohit N. M. , Jeeva M
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Published On: May 03, 2025
Greenwashing undermines the credibility of Corporate Social Responsibility (CSR) by misleading stakeholders and creating ethical dilemmas that weaken consumer trust. This paper explores the prevalence of greenwashing in CSR, particularly in emerging markets, and its implications for sustainability...
Conference Paper - sjrbm.2025.23 - Open Access
Evaluation of labour conditions and worker rights in the Tea industry with special reference to corramore Tea estate
Rahi Masoom , Priyanka Swargiary
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Published On: March 22, 2025
The Tea Industry is a significant economic sector in India, especially in the Northeastern Regions. The tea industry, being labor-intensive, directly employs millions of workers; hundreds of workers are often employed under challenging conditions in this industry. Against this backdrop, the paper...
Conference Paper - sjrbm.2025.28 - Open Access
The impact of exchange rate volatility on international trade (a case study conducted in Pleebo city, Maryland county, Liberia 2020-2025)
James Mikel Harmon
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Published On: April 22, 2025
The impact of exchange rates volatility on global trade in Liberia, Liberia is located in West Africa with approximately 5,649,942 population which is equivalent to 0.07% of the total world population according to Worldometer[17] . A little nation with exchange rate volatility has caused some...

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