Samvakti Journal of Research in Business Management

AIM and SCOPE
The Samvakti Journal of Research in Business Management (SJRBM) publishes high-quality scholarly research that advances knowledge across core and emerging areas of business and management. The journal provides a platform for theoretical, empirical, and interdisciplinary studies addressing contemporary managerial and organizational challenges.
Journal research business management publish paper samvakti
A Double-Blind Peer-Review Multi-Disciplinary Indexed Journal

SJRBM aims to advance theoretical and practical understanding in business and management disciplines. The journal covers areas including marketing, finance, human resource management, operations, strategy, entrepreneurship, leadership, analytics, and organizational studies.

The journal welcomes empirical research, conceptual papers, case analyses, and interdisciplinary studies that link business with economics, technology, innovation, and public policy. SJRBM supports research that contributes to evidence-based decision-making, organizational development, and sustainable business growth.

Access Type
  • Open Access
  • Paid Access
Open Access Publication Charges
₹1,000.00
ISSN (Online) 2582-8347
Publication Starting Year : Online July 2020
Language English
Publication Frequency
  • Semiannual.
  • June and December every year.
  • Special issue as per request.
Conference Paper - sjrbm.2025.15 - Open Access
Study on online education, it’s benefits and challenges
 Devraj Bhadury , Glorysa Nath, Anobi Chakrabarty
PDF File
Published On: March 21, 2025
Online education has necessarily modified the learning landscape, offering flexible access to a diverse range of courses and resources. This mode of learning enables students to study at their own pace and from any location, making education more accessible and cost-effective. Key benefits include...
Conference Paper - sjrbm.2025.84 - Open Access
Digital Marketing Strategies for E-Commerce Growth: An Analysis of Trends, Challenges, and Managerial Implications
 Mr. Anuj Biswas , Dr. Shinki K Pandey
PDF File
Published On: July 13, 2025
This study investigates the impact of digital marketing tactics on the growth, profitability, and customer retention of e-commerce enterprises, especially in emerging areas such as India. The research examines tactics like ‘Search Engine Optimization (SEO)’, ‘Social Media Marketing (SMM)’, Pay-Per-...
Conference Paper - sjrbm.2025.31 - Open Access
An empirical study on artificial intelligence (AI's) role in simplifying the interview process: transforming complex candidate selection into a streamlined procedure
 Vaddi Siva Sai Kumar , Archana Srinivas, Swathi Kantharaju, Ziyad Mohammad M K, Perugu Sai Manoj
PDF File
Published On: May 18, 2025
The integration of Artificial Intelligence (AI) in recruitment processes has revolutionized the traditional methods of candidate selection, transforming it into a more efficient and streamlined approach. AI-powered tools and machine learning models are increasingly being used to automate various...
Conference Paper - sjrbm.2025.37 - Open Access
The evolution of omni-channel retailing: Trends and Future Directions
 Leelavathy H. C.
PDF File
Published On: May 21, 2025
E-commerce, often referred to as electronic or internet commerce, encompasses the digital exchange of goods and services via online platforms, enabled by electronic transactions and fortified payment systems. The astonishing surge of e-commerce is propelled by the ubiquitous reach of the internet...
Conference Paper - sjrbm.2025.55 - Open Access
MERN speed optimization: A developer's guide to high-performance applications
 Dinesh U. S , Karthik K. P.
PDF File
Published On: May 27, 2025
The MERN stack, comprising MongoDB, Express.js, React, and Node.js, is a robust framework for developing modern web applications. In this paper, we propose practical strategies to optimize MERN applications by addressing performance bottlenecks across the stack. Key techniques include indexing and...

Pages